Say hello to Charlotte

Account Manager


Charlotte Sadler has 4 years agency experience, starting her career in a new business development role before moving to account management. Having worked with a range of clients like BBC, The Range and John Lewis, Charlotte has a brilliant understanding of delivering multi-channel campaigns.

CHARLOTTE’S FAVOURITE BRAND:
“I love the comfort of Selfridges. You have the confidence that you’ll find something because of the range of products. The use of digital screens, the layout and ambience make an instore experience to remember and there’s even a champagne and oyster bar in the Manchester branch, so you can spend the whole day there.”

CHARLOTTE’S FAVOURITE RETAILER:
“Søstrene Grene is a retailer all the way from Denmark – it’s like a mini IKEA. They sell reasonably priced Scandi products, from jewellery to homeware. The store is laid out really with little areas styled and the online experience is great too.”

CHARLOTTE’S FAVOURITE BEHAVIOURAL THEORY IS…
“Commitment personal investment. Big players like Nintendo and Netflix are using this and I find they’re initiatives really creative and a great way of engaging their customers with the brand. I think if brands crack this and get people involved and invested, they’ll become brand loyal and your brand/product will become a habitual behaviour.”

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