A year of living with the Housing Units brand

Like a proud parent, we’re celebrating the first year of our Housing Units rebrand. In October 2017 we sent the new…


Top 5 Packaging Trends 2018

Consumers are demanding more from their packaging design, from alignment with ethical and social preferences to…


How great design can deliver competitive edge.

In a competitive marketplace, great design is a fantastic way for brands to differentiate. We can see this evidenced in…


Retail 2020: How to future proof retail design

As part of the launch of our white paper on Retail 2020, welcome to our Store of the Future, which illustrates new…


Hand drawn typography: the personal touch for retailers

Hand drawn typography and its resurgence in the retail world is something that I’m absolutely crazy for. It’s become a…


Celebrating creativity whilst boosting your brand

Dutch lager Grolsch are “Celebrating 400 years of Creativity” with a collaborative international art infused brand…


London Crisp Co releases new crisp packaging

London Crisp Co. has released brand new crisp packaging, designed for a range of British hand cooked crisps that are…


London Luton Airport launches new brand Identity

This week I had the pleasure of seeing London Luton Airport’s new brand identity come to life. Ico Design has launched…


Successful rebranding and packaging design

As a marketer, the decision to rebrand and change your packaging design is probably one of the hardest decisions that…


Will 3-D Printing render the Sewing Machine Obsolete?

3-D printing also known as additive manufacturing, the process for making three-dimensional objects or models is…


Umbro – Retail design with flexible POS

Umbro have released a new retail concept which has been applied to the brand’s HQ showroom in Manchester. The initial…


What’s next in design?

There’s no getting away from the fact that trends play an influential role in an agency creative’s world. It’s not only…


Evolution of the poster at POP

I recently attended the POPAI Retail Marketing Conference – an annual event run by the point-of-purchase (POP)…